As the age old saying goes, ‘time is money’. The key to any marketing strategy worth its salt is content – and lots of it. In this blog we show you how to make your content work for you.
I’m sitting here full of ideas after last week’s epic briefing session from Visit Wales. Suitably hosted by North Wales’s second capital of heritage, Caernarfon (naturally I’m biased as Conwy is just a stone’s throw from Stori HQ), the day-long event was intended for local tourism businesses, big and small, to start getting their heads around 2017’s strapline campaign ‘The Year of Legends’.
Continue reading “An epic undertaking: thoughts on Visit Wales’ Year of Legends”